Tell me this: how often do you use the word “but” in daily life?
I’d love to do that, but I don’t have time.
My product is finally created, but I still need to name it.
I want to do more to help others, but I have to make money first.
Your BUT is all over the place. And let me tell you, it stinks.
Consider the power of AND. AND creates opportunity. AND gives life where things might otherwise die off. AND is positive, powerful, and provocative.
How can changing one little word in your speech patterns change everything? Let’s look at those three examples from above:
I threw it out there that you, my beloved reader, are entitled to $200 off of any Business Booster scheduled in July or August. Your success is vital AND it always requires support to make it happen (nope – you simply cannot do it alone).
