Fix My Churn

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Turn The Customers You’ve Already Attracted Into Customers For Life

We’re a team of specialists who are obsessed with customer communication and the impact it has on reducing churn and increasing customer happiness.

Every business owner faces the same problem:

Increasing conversions and reducing churn.

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We collaborate with SaaS and eCommerce companies focused on monthly recurring revenue to help you fix that churn problem… without going out and attracting new leads.

These smart companies trust us:

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Tech Ladies
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...wanna add your name to the list?

We’re the specialists you’ve been looking for.

We increase your trial conversions by:

  • Auditing your current email sequences that are in place
    (keep what works, scrap the rest)
  • Interviewing your customers the right way so we can use their words back at them
  • Re-writing new trial email sequences that speak to what your customers need
  • Working with your dev + design on in-app onboarding
    (we ❤️ working across teams)

We decrease your churn by:

  • Implementing post-conversion, retention-focused ongoing email sequences
  • Creating customer-centered help documentation that drives results
    (and works hard for you behind the scenes)
  • Crafting an engaging affiliate/referral program
  • Customizing reactivation emails to re-engage cancelled account
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Len Markidan, Director of Marketing, Podia

For a lot of companies with a to-do list a mile long, 'redo onboarding emails' usually lands itself comfortably in the 'someday/maybe’ category, especially when you feel like you have a setup that’s good enough.

I’ve been there, and when we finally hired Val to help us with our own onboarding emails, I wished we had done it much, much sooner.

The impact of Val’s emails goes beyond the positive trends in conversion we’re seeing. Getting responses from our customers telling us that we have the most personal emails they’ve ever seen (this actually happened, and more than once) helps give us a powerful advantage in a very competitive space.

It doesn’t hurt that Val is quick on the uptake, comfortable navigating technical challenges and just a sincere pleasure to work with.

When we hired Val we thought we would get someone to help write our emails.

What we really got was a temporary team member who took a proactive approach to our entire email strategy.

Plus one sequence Val wrote for us reduced churn by over 13%!

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Kevin McGrath,
Founder at Beacon

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Nathalie Lussier, Founder at AccessAlly

Val quickly and expertly helped us hone the tone, sequence, and focus of each of our onboarding emails... and confirmed some of our hunches, too. Her advice and experience with onboarding customers is going to help us reduce refunds and increase word of mouth!

If you run a SaaS or a recurring membership program, Val will help you keep customers happier, longer.

We're strangely passionate about your customers.

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We use the Jobs To Be Done Framework to learn about your customer so we can put their words into action.

Customer Interviews

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Your help docs (or knowledge base) should be written with your customers in mind. We apply content marketing tactics to help your docs be actually helpful.

Help Docs

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Email is at the center of everything we do and it's at the center of your churn problem. If you aren't communicating with your customers about things that matter to them, your product is a commodity, not a relationship. We strategize and write emails that fix that.

Email copywriting and strategy

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In app messaging is all about your customers. We write engaging micro-copy for tiny blocks of goodness.

In-app micro copy

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Increase the effectiveness of your customer support and marketing teams without hiring a single person. 

Referral and partner programs

Get Open Rates

Your guide to email marketing that works (and a whole lot that doesn’t). See weekly dissections of real campaigns showing up in inboxes everywhere.

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